Fully Customized, Enterprise-level Dealership CRM Software to Help You Sell More Vehicles

Fully Customized, Enterprise-level Dealership CRM Software to Help You Sell More Vehicles

Good things come in bundles. And it’s more than just savings.

Who wants to log into multiple systems that don’t talk to each other? Bundled services combine all the technology you need to make it easier to use and easier to manage. You choose how to set up services to match how your dealership operates. After all, who knows your business better than you?











Starting at $995

monthly per rooftop

Featured In

CRM is the technology hub of your success​.

Unfortunately over 50% of CRM projects fail. You’ll have success with our system because we take a different approach. Yes, you get all the features, the integrations, the OEM certifications, but it takes more to make it really work. We get to know the culture of your dealership. Set up the system that works for YOU and how you do business. Then we support you every step of the way with personalized coaching and second-to-none customer service.

DealerPeak CRM Dashboard
DealerPeak CRM Desk Max

One click, single-screen desking.

Your desking tool can’t slow you down. But it also has to be right. Every time. We help you meet these real-world demands with a windows-based tool that lets you have as many deals open at one time as you need, and accuracy that stands up to any bank. Test drive it yourself and see how you will love making deals even more with DP Desking.

Equity Awareness.

Easily target your existing customers and prospects with color-coded equity awareness on your CRM Dashboard for both Sales and Service customers, as well as see your customers’ equity position in their profiles. This allows you two completely different ways to execute an equity campaign – either to a group of customers based on specific criteria, or to an individual customer on a 1-1 basis.

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Inventory just got personal.

Your buyers have specific needs. Wouldn’t it be great if you could see at a glance what cars you have that match those needs? With our inventory management tool, you choose your view based on your personal preferences and the needs of your customers. It’s a faster, better buying experience that puts personalization front and center.

Our Customers Say

“The training and support is spectacular. It’s a product that just keeps getting better and improving to make it easier for our company to grow.”

Chris Saraceno
Vice President
Kelly Auto Group

“I would recommend DealerPeak to anyone…it is very user-friendly, has great reporting, and the customer service is always great.”

Marilyn Baters
Internet Director
Route 4 Auto Group

“Our Chrysler Dodge Jeep Ram store has been #1 in New Jersey for the last few months, and I am certain that our DealerPeak CRM has been a big part of that!”

Mark Arcuti
Sales & Design Manager
Chrysler Dodge Jeep Ram of Paramus

DealerPeak Lustine Dodge Jeep

“What’s most refreshing from my dealership perspective is their ability and willingness to take an idea and make that idea into a reality within the CRM.”

Matt Lepage

General Manager

Lustine Chrysler Dodge Jeep and Ram

OEM Certifications

The DealerPeak Evolution of CRM solutions is powered by OEM Certifications. 

Ready to Get Started?

We’re here to help.

Fill out the form below. We’ll respond within 24 hours and, of course, always keep your information private. You can also call us directly at  (855) 826-0000 or email our sales team at sales@dealerpeak.com.

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